ScholarWorks@인하대학교
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English
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Myself in Snapchat vs. Instagram: The interactive effect of users' self-construal and their SNS uses related to the efficacy of advertisement.
KIM DONG HOO
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Myself in Snapchat vs. Instagram: The interactive effect of users' self-construal and their SNS uses related to the efficacy of advertisement.
저자
KIM DONG HOO
학회명
The American Academy of Advertising
개최지
Dallas
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