Perspectives on Creative Strategies and Environmental Stimulants to Advertising Creativity: A Cross-Cultural Investigation of the U.S. and Korea

제목
Perspectives on Creative Strategies and Environmental Stimulants to Advertising Creativity: A Cross-Cultural Investigation of the U.S. and Korea
저자
KIM SANGHOON
학회명
AMERICAN ACADEMY OF ADVERTISING 2009 Asia-Pacific Conference
개최지
Beijing