Consumers’ Cognitive, Affective, and Behavioral Responses towards Multichannel Mass Merchants: A Comparison of Three Competing Models

제목
Consumers’ Cognitive, Affective, and Behavioral Responses towards Multichannel Mass Merchants: A Comparison of Three Competing Models
저자
LEE HYUNHWA
학회명
International Textile and Apparel Assoication 2012 Annual Conference
학회 개최일
2012-11-13 ~ 2012-11-17