When and Why Does Corporate Hypocrisy Trigger Vindictive Customer Behaviors? The Moderating Role of Self-Construal

제목
When and Why Does Corporate Hypocrisy Trigger Vindictive Customer Behaviors? The Moderating Role of Self-Construal
저자
HUR WONMOO
학회명
2023 AMA Summer Academic Conference
학회 개최일
2023-08-04 ~ 2023-08-06