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Consumer Religiosity, Cosmopolitanism and Ethnocentrism in Indonesia: Their Impact on Global Brand Preference and Purchase Intention toward Korean Cosmetics
- 제목
- Consumer Religiosity, Cosmopolitanism and Ethnocentrism in Indonesia: Their Impact on Global Brand Preference and Purchase Intention toward Korean Cosmetics
- 저자
- So Won Jeong
- 학회명
- International Textile and Apparel Association 2021 Annual Conference
- 개최지
- 온라인